It hurts me to write this.
For years I’ve been “the healthy fat loss coach.” Not only because I’m good at what I do, but because it’s at the top of every woman’s mind:
“How do I lose more weight?”
To some degree this entire site is an answer to that question. You’ll learn about losing weight more than most sites on the Internet.
But there’s one giant problem.
It’s the wrong question.
And I’ve known it for years.
And I’ve said nothing.
Not because I’m a jerk (well, maybe). No the real reason is because I thought I was actually helping women. Women wanted to lose more weight, so I created programs teaching them how.
But Then I Noticed Something Terrifying
A large percentage of my clients couldn’t lose weight no matter how hard they tried.
And the worst part.
It wasn’t their fault.
They were eating from the meal plans.
They were doing the exercises.
Except none of it was working. Not for the vast majority of them, anyway.
At first I thought it was because I sucked. Maybe my programs didn’t work. Maybe the meal plans were to difficult to follow. Maybe I was just a lousy coach.
But then I noticed something…
A small percentage of clients who initially struggled started losing weight like crazy. For 3 or 4 weeks they would work their butts off and got nowhere, and then BOOM, the pounds would start flying off.
So, I started investigating. What were these clients doing differently than all the others?
Did they work harder? Were they more compliant with the meal plans? Did they workout harder?
Turns out the answer was, none of the above.
The only commonality between all of our success stories is they changed the question they were asking. Instead of asking how can I lose more weight, they asked a different much less obvious question.
And it changed everything.
The Single Most Important Question For Women That Need To Lose Weight
Ready to hear the question?
Here it is:
Is my body capable of losing weight?
I know it probably doesn’t make any sense.
Is it capable? Of course, it’s capable! Every is woman is capable of losing weight.
Actually it turns out the answer is no. People think you can lose weight at will, but you can’t.
Of course the statement in and of itself is not surprising. It’s logical that some women have bad genetics, diseases, and psychological issues.
But the reality is worse. Much worse.
The Brutal Truth About Trying To Lose Weight
After working with thousands of clients there are hundreds of reasons weight loss is so difficult. But one reason was staring me in the face for 3 years before I finally woke up.
Have you ever heard this shocking statistic? The health supplement industry is approaching $50 BILLION dollars in annual revenue?
Vitamins…antioxidants…anti-aging…metabolism boosters, etc…
Or drugs to reverse hormonal imbalances?
Or thousands of other supplements designed to get you “healthy.”
There’s a reason why. Weight loss requires you to be healthy, have balanced hormones, and an efficient metabolism.
But there is far less money to be made in the REAL health industry. The industry that wants you to eat better quality food, exercise smart, transform habits, and focus on a sustainable diet plan.
And here’s the real shocker…
There never will be.
Yes, there are millions of women interested in losing weight and it seems like eventually you should be able wake some of these women up.
But you can’t.
Doesn’t matter how hard you work. Doesn’t matter how committed you are. Doesn’t matter how many gym memberships you have.
In fact, it’s impossible for over 99% of women to lose weight without first getting healthy.
Let me explain why…
The Seven Tests Every Woman Must Pass
For months I researched which clients succeed and fail and I found seven criteria or “tests” every woman passes before she can effortlessly start losing weight.
And here’s the thing:
To have a healthy (fat-burning) body you need to pass all seven tests. It you can’t you will never succeed, no matter how hard you try.
In a more positive note, passing all seven tests practically guarantees you can have a body that looks and feels good. All that’s left is doing the work to make it happen.
Ready to find out what the tests are?
Here you go:
1.) Digestion. 74% of women over 35 are experiencing some form of digestive discomfort. Many women are led to believe constipation, bloating, gas, IBS, or diarrhea are “normal.” These unattractive and uncomfortable digestive issues are not normal and you shouldn’t have to deal with them. All health (and weight loss) begins at your gut. In other words, if you don’t have a healthy digestive system you can’t digest and absord the nutrients and minerals necessary for losing weight.
Trying to lose weight with an inflamed digestive system is like trying to fly a kite without a string, it’s impossible. The first step to healing your digestive system is to add these 7 foods to your diet.
2.) Liver. Your liver is responsible for many important metabolic functions and helps regulate your hormones. If your diet and lifestyle are overloading your liver, shutting off its detoxification pathways, your hormones will begin to suffer. Traditional diets see-saw between high fat, nutritionally void foods and weight loss gimmicks and products that actually causes people to gain weight in the long run. In the middle of all this is a liver that grows, quite literally, fattier and more sluggish by the day.
The liver has two distinct and highly important functions. First, it is the body’s chief blood detoxifier. Secondly, the liver is the body’s primary fat metabolizer. Once the liver becomes sluggish and fatty it performs neither job well and we begin to pack on the pounds in earnest and have great difficulty losing the weight once it is on.
Your liver is the most important organ keeping your thyroid healthy, as 3/4 of your thyroid hormone is “activated” here (T4 to T3).
3.) Thyroid. Thyroid hormone runs your body’s metabolism. There are many ways your thyroid can prevent you from losing weight. If you’ve been diagnosed with hypothyroidism, a disease in which the thyroid gland stops producing enough hormones to keep the body working efficiently, then you know first hand how your thyroid can cause you to gain weight.
Even if you haven’t been diagnosed with a thyroid disease, your thyroid could still be underperforming, causing your metabolism to run slow. Because people with an underactive thyroid tend to have a very low basal metabolic rate, one of the most noticeable symptoms of a slow thyroid is weight gain and difficulty losing extra weight.
4.) Adrenals. Stress makes you fat. What happens when you are halfway through your day, and your energy plummets? Often, people turn to coffee, chocolate, and energy drinks that may give you a lift in energy, but only temporarily. These foods create a massive surge in cortisol, which, in the long run, further depletes your ability to manage stress.
The adrenal glands are small, walnut-sized glands that are located just above the kidneys and release hormones in response to stress. Some of us are better equipped to handle stress. The rest of us have adrenal glands that are overworked and tired. In other words, our adrenals are exhausted. Adrenal fatigue is the most common hormonal imbalance in women.
Adrenal exhaustion leaves a person feeling tired, heavy, and susceptible to illness. When the adrenals are exhausted, they are no longer able to maintain appropriate levels of cortisol. Cortisol is secreted by adrenal glands in response to any stressful event, whether real or perceived.
When we are locked into an ongoing state of stress, we are responding to one small, stressful stimulus after another. Add to that other common stressors like poor diet, lack of exercise, irregular sleep, and long work hours — and you have a recipe for adrenal burnout.
5.) Metabolically Active Tissue (MAT). Aside from your major organs (liver, brain, heart, and kidneys) muscle is the most metabolically tissue you have and you have direct control over. Muscle tissue is metabolically active and uses energy even at rest, as opposed to adipose tissue (i.e. fat), which does not use energy at rest.
Muscle is metabolically active, fat-burning tissue. Many fat-burning enzymes are found in muscles. More muscle means you burn more calories. Muscles demand more fuel and need more calories for support. For every pound of muscle you add, your body will consume an additional 50 calories each day.
Muscle tissue can contribute approximately 20% of the body’s total daily energy expenditure compared to 5% for fat tissue.
Key takeaway? Build, maintain, and preserve your muscle tissue if you’re interested in losing weight.
6.) Cells. Our body is a community of trillions of individually living cells, and so, our overall state of bodily health is a perfect representation of how healthy, or unhealthy, our individual cells are. Having healthy cells means we have a healthy body, and having stressed out unhealthy dysfunctional cells means the body has disease. Our body is a self-healing mechanism.
In fact, the only thing that our cells do, and what they do 24 hours a day, is protect, heal, repair, regenerate, and rebuild. The only reason they haven’t been able to heal themselves, or stay healthy, thus far, is because of that constant unrelenting cellular stress in our lifestyle.
If we simply remove the sources of cellular stress from our lifestyle, you can start to reverse years of neglect.
7.) Fat-Burning Metabolism. The first step in moving to a fat-burning metabolism, instead of a sugar-burning metabolism is to address and optimize the above 6 metabolic factors.
Our bodies use two primary kinds of fuel—fat and sugar. A fat-burning metabolism burns fat effortlessly and efficiently. A sugar-burning metabolism does not. When you’re primarily a sugar burner, you stay fat, sick, tired and depressed. A sugar-burning metabolism leads to many diseases of aging and prevents you from easily losing weight.
Hormones work together to create what we call “the hormonal fat-burning symphony”—a hormonal environment that nudges you away from sugar burning and toward a fat-burning metabolism.
The healthier you are, the more of a “fat-burner” you are and less fat you have.
Are You Depressed Yet?
Chances are your body fails at least one of these tests.
And you know what that’s means, right?
It’s curtains. Goodbye, dear one, it was nice knowing ya!
As least as far as having a body that easily loses weight is concerned.
You can absolutely keep trying to lose weight, but it’s never going to be easy. Sure you could TRY to spend $500 bucks a month of fancy supplements and nutritionists and personal trainers, but I’m guessing that’s not your cup of tea.
The Good News…
You can lose as much weight as you want or need to. If you choose the get healthy and metabolism focused approach you might even be surprised how fast the excess weight comes off.
Because you see, it’s easy to lose weight with a body that passes the above tests.
One client last week lost 4 pounds in 5 days, which might not sound like very much. Granted, some of that was due to the 7-day strategy I used, but a big part of it was I helped her body reduce inflammation.
In fact, all of the clients I’ve worked closely with in the last 3 years weight has dropped off of them faster than they ever thought possible. Not because I know some special weight loss secret, but because I focused on creating a fat-burning metabolism.
The question is…how?
How do I consistently help women lose weight when so many are struggling and frustrated?
The answer is…
…you’ll have to watch the video on the next page to find out. 🙂
Just make sure you don’t skip over to The 8-Week Metabolism Makeover and enroll, becuase you need to know the WHY, behind the HOW.